Before you invest on those expensive wrinkle creams that work, make sure you are doing everything you can to hydrate your body.
I learned this from a great article:
Maintaining your skin’s moisture balance and keeping it hydrated is fundamental to keeping your skin healthy. Weather, environment, changes from indoor to outdoor temperatures, time in the sun and even diet can all affect the moisture level of our skin. Regular moisturizing will help your skin maintain its vibrant elasticity and prevent premature wrinkles and fine lines.
Perhaps one of the biggest misconceptions about moisturizers is that it hydrates the skin. The truth is moisturizers form a film over the skin and lock in the skin’s natural moisture. This in turn not only increases the skin’s water content, but also protects the skin and encourages an orderly desquamation (shedding) process that makes the skin appear smoother.
So drink up!